|Profile of W. Minc
Who is W. Minc?
W. Minc is not a person, at least not one that we've
met. If you are W. Minc and you've stumbled across this site
by narcissistically Googling yourself please get
in touch. W. Minc is a record label from Melbourne,
Australia run by Steve Miller and Graham
Lee. Here they are if you're curious:
You can gather from the photos that W. Minc is run by a couple of musicians. Guilty as charged. Graham was a member of the legendary 80s band The Triffids and Steve was in The Moodists, equally legendary and still playing the odd gig just to show upstarts how it's really done.
Why the strange name?
W. Minc began in 1994, when Steve ran the Standard
Hotel in Fitzroy with his business partner, Dave
Walsh. Dave is the brother of Chris, pumping bass
player in the Moodists. Graham came to visit for
a couple of weeks and ended up staying for five
and a half years, helping out by organising the
music. There was so much great unsigned talent
performing at the pub that Dave and Steve, in
a fit of idealism, decided to begin a record label.
They believed, somewhat naively as it turns out,
that good music would automatically sell. This
notion was quickly dispelled when WMINCD001, Mark
C Halstead's Before And After Love failed to attain
gold status. However it's still a great record
that stands up today (and is available from this
To cut a long story short - W. Minc stands
for Walsh Miller Inc.
Why the wide variety of music?
When W. Minc began, some thought we were a roots music label. An easy enough assumption to make as our first few releases could be pigeonholed in that way. The truth is we only really wanted to release music we both loved and, though we're fans of country/ roots/ folk we also like dirty rock, classical, obscure acid rock, almost any music can get through our thick hides if it's got that special spark we can't quite put a finger on. So you'll find roots music here but you'll also find almost anything else too. We can warrant that it will at least be interesting.
We've asked ourselves that. Anyone who's tried to
put out their own record knows how difficult it
is to complete the basic process of recording,
mastering, art work, pressing, promo, distribution,
posters, touring. It's never ending and we're
disregarding completely the creative side - writing
those songs, rehearsing, putting your heart
and soul out there for people to pick at like
vultures. In a country with a population the size
of this one there are few musicians who can manage
to sell enough records or pull enough people to
their shows to make even a meagre living. We know
because we've released their records. My point
here is not to directly answer the original question
but to suggest that these artists deserve your
support. In the shiny skyscraper that is the music
business there's an astonishing range of superb
music that may slip through the cracks up on the
golden penthouse level, but glitters no less for
that. If you need proof, go to the audio pages
and listen for yourself.
Where can I buy W. Minc CDs?
Glad you asked. In Australia we're distributed by
MGM Distribution in Sydney, and that means that,
theoretically, you can find our records in any
record store (if you're in Australia). Of course,
in practice, they'll only be there if the buyer
has read the great reviews, heard that catchy
track on JJJ or RRR and put them on the shelves.
But don't despair - ask them to order it in if
it's not there. Tell them to call MGM. They'll
know what you're talking about. Don't settle for
second best and buy something else, go right up
to the counter and order it there or rush home
and buy it from us. Right here. We have online
shopping, a secure server, speedy credit card
processing and almost instant dispatch to anywhere
in the world through CD Fulfillment Australia.
So, no excuses - follow the links to
Catalogue/Shop up there on the left and all will
become clear. And if you were unable to buy something
in a bricks and mortar store let us know so we
can rectify things.
Any questions re content click the link below.
G.Lee © 2004